Sunday, September 25, 2011

Which Companies in the Industry stand out in regards to their view and actions in CSR?

The corporation Pfizer projects Corporate Social Responsibility by its efforts to aid the environment as well as funds to help the homeless and their community. Also, they uphold a strong effort in the progression of cures for malaria which includes adapting research to discover medicine more affordable to each person as well as upholding the maximum safety precautions.
Johnson and Johnson is also a company that exercises corporate social responsibility by their use of ethics in their products; they will not use child labor, animal testing or break ethical research guidelines. It is also a major priority of Johnson and Johnson to lower the impact they have on the environment by regulating CO2 emissions and reducing waste.
The company Merck & Co. puts efforts in to uphold high health and ethical codes. As well as putting humanity before profits with the hopes that their customers will notice this. They don't only talk about giving, but put it into action; "Merck also undertakes a wide range of philanthropy work on the national and global levels. in 2006 alone, Merck's philanthropic contributions totaled $826 Million.

http://www.duke.edu/web/soc142/team2/social.html#jj
http://www.pfizer.com/responsibility/working_with_hcp/working_with_hcp.jsp

3 comments:

  1. I didn't realize how many pharmaceutical companies made contributions like this. It seems like genuine giving though, because most customers don't know what they do. Also some people have to buy certain medicines and couldn't decide to buy from another company just because they make a lot of donations.

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  2. This is really good we should see if any of the smaller pharmaceutical companies make contributions like this. It would be good to compare the smaller versus larger companies

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  3. It's generally important for pharmaceutical companies to do things like this in order to create customer loyalty and uphold a caring image.

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